Posts in Creative Brief
How to Write a Killer Creative Brief When you are Working with an Agency 

A killer campaign that knocks your targets out of the park, starts with a killer creative brief. It is the foundation of any successful creative campaign.  So, what makes up a killer creative brief?  Since the creative brief is usually created by and for the agency, it should contain anything and everything you want to communicate about your brand, message, and product/service.

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