Christmas is for the dogs! Oh -and a quick way to win some quick Google reviews


This month I had the pleasure of doing a little pro-bono work for a boutique dog daycare called Dog Lounge. After an extraordinary first year of running my own marketing agency, it is with pride that I am able to give back to the community and get to some passion projects.

The marketing problem: The owner of the Dog Lounge was busy running the business and not quite able to keep up with social media and marketing responsibilities. Google rankings had been knocked low because of one negative review by a passerby who walked in the lounge and commented that it smelled too “doggy” and the prices were too “high”.

The solution: Hold a customer appreciation event that was tied to requesting Google and Facebook reviews for Dog Lounge. What else do dog owners love almost as much as their dogs? Pictures of their dogs! So we created a fun invitation and held a photo shoot with Omri Horwitz, an up-and-coming photographer, with a knack for capturing people's (and now dogs) true character.

The results: Two hours of fun and chaos (with lots of barking) and the results are already coming in. Google ranking is already at 4.8 STARS! And quite a few amazing pics!

Of course, this couldn’t have been done without the support of my incredible group of clients. Thanks so much for taking a chance on me! 

A special shout-out to a few people who have been incredibly supportive in getting my business off the ground: Mike Couch, Stephen Cummings, Marc DiGiorgio, Sharka Stuyt, David Pilz, Jed Cavadas, Jenna Prada, Karen Bader, Anita Cordeiro, Emma Warrillow, Janet Candido and Andrew Yang.

As always, if you are looking for help with lead generation or content creation, please reach out to me at